Bay Area Science Festival Booth - AT&T Park

Client:

Lawrence Hall of Science - Public Science Center

The Challenge:

The science center desired a strong presence at the Bay Area Science Festival in two locations: with its sponsor Chevron, and with the UC Berkeley's science outreach group to promote the center's programs and services to the community.

Our Solution:

Two experiences were orchestrated and facilitated with coordination across multiple departments: one inquiry-based science activity involved handheld microscopes and Ingenuity Lab-based marble run challenges. We rallied and organized volunteer sign-up and logistics and creates a social media campaign for the institution.

Results:

Teens received coaching towards stronger facilitation of STEM activities. Booths were very active at all times. On average, visitors stayed at the booth for 20 minutes. The venue enabled us to gather images and video to fuel future social media campaigns.